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First Movers Are About to Get Rich (Again)
Chris Koerner
July 18, 2025
Happy Friday!
In case you forgot, I’m that guy (@thekoerneroffice on the socials) that you probably found in a short form video talking about random business ideas.
Today I’m showing you how to harness and profit Google’s newest AI tool that is breaking the internet.
In this weekly newsletter I get super tactical about cool, random business ideas and how to launch them. You’re getting this email because I gave you a free business plan and toolkit («-bookmark this!)
Who am I? I’m Chris Koerner: Dad of 4, husband of 16 years and proud Texan. I’ve started 75+ business (3 worth over $10m) and give away all of my learnings for free in a once/week email.
Let’s get to it, shall we?
I'm back in Texas after weeks away, and so happy to be out on my patio cooking carne asada on the new Blackstone.
Oh, before I forget, please tell me which business to dive deep on next! I have 23 cool business niche ideas here, please click 6 of them, and the winner will get the next deep dive! It’ll take 30 seconds!
When I was thinking through topics for this newsletter, I really wanted to talk about something you could start right now. Something you could use to potentially be making serious cash within weeks. With little research and no overhead.
Here's the thing. Right now, you have zero competition and everyone's still shocked by this technology. In six months, people won't be shocked anymore. You'll have competitors flooding in.
The early movers always win these races. Always.
I watched someone turn a single sentence into a commercial that looks like it cost $50,000 to produce.
The sentence? "A paper boat sets sail in a rain-filled gutter."
The result? Pure cinematic magic that would make A24 jealous.
About a month ago, Google dropped Veo 3 into the world. And while everyone's losing their minds over the pretty videos it makes, they're completely missing the real story.
This isn't just another AI toy. This is the biggest money-making opportunity I've seen since the internet went mainstream.
Here's What Nobody's Telling You
Google's Veo 3 isn't Sora. It's not Runway or Pika or any of those other flashy tools that you’ve probably never heard of and only provide a few seconds of eye candy.
This thing generates full cinematic videos with:
Real camera movements
Professional sound design
Ambient audio baked right in
Voices that don't sound like robots
Hollywood-level cinematography
From. A. Single. Prompt.
The CEO of DeepMind said Veo marks "the end of the silent era of AI video." Let that sink in. We went from Charlie Chaplin to Pixar overnight.
But here's the kicker. While everyone's busy making TikToks about how cool this looks, a handful of smart operators are already making serious money.
The $500,000 Commercial That Changed Everything
This Reddit post went viral. A guy who normally charges pharma companies $500,000 for commercials generated something just as good using Veo. Cost him half a day's work and $500 in credits.
Video production agencies started sliding into his DMs within hours. He's now quoting $10,000 to $15,000 for commercials he can make in his pajamas.
No crew. No permits. No diva actors showing up late to set.
Just him, a laptop, and the ability to think in prompts.
Who's Paying for This Stuff Right Now
Small Brands: Every Shopify store, fitness coach, and skincare company needs constant video content. They're spending thousands monthly filming themselves or hiring creators. You could offer AI-generated user content that looks exactly like the real thing for $100-300 per video.
Agencies: Video production companies are paying real money for B-roll, product shots, and ad content. Reach out and say, "What if I could generate assets without sending a crew?" Most agencies don't want to mess with AI. They just want results. You become their secret weapon.
Real Estate: Realtors drop hundreds or thousands on promo videos. You can generate cinematic drone flyovers and lifestyle shots for $200 instead of $2,000.
Service Businesses: Roofers, landscapers, med spas. They have zero video content. Create before-and-after reels with their logo. Charge $500-800 monthly for a content package.
The edge? This tech is brand new. Most people have no idea it exists. The second they catch up, your advantage shrinks.
Move now.
A good time to mention HighLevel here, because it could totally support you when you start reaching out to agencies Because once you build a list of clients, you won’t want to be on the hook to handle the customer support.. refunds.. upgrade calls. All that stuff. HighLevel has an AI Employee that handles all of it. It has all of this:
Voice AI: Answers every call, qualifies leads, books appointments
Conversation AI: Handles SMS, Facebook, Instagram 24/7
Reviews AI: Responds to reviews automatically
Content AI: Creates emails, social posts, funnel copy in seconds
The Math: $97/month vs. $1,200/month for a part-time assistant who does less.
The Agency Backdoor Play
Okay, here's the real unlock if you don't want to chase small clients all day.
Find high-end video production agencies. Send them this message:
"Hey, not sure if your team is experimenting with AI video tools yet, but I've been using Google's new Veo model and it's nuts. You can generate cinematic content from a text prompt. Happy to show a few examples if you're interested. This could save your clients thousands on low-budget shoots without sacrificing quality."
No pitch. Just start a conversation.
These agencies have clients paying $5,000-$10,000 per video. If you help them deliver for less, you're saving them money and increasing their margin. Win-win.
One agency client could turn into $1,000-$4,000 monthly without you ever talking to their customers. But you have to move fast.
Your Weekend Portfolio Strategy
You need proof before you can sell anything. Here's how to build a killer demo reel in 48 hours:
Prompt 1: "Cinematic slow motion of a man training alone in a dim warehouse gym. Light beams through windows. Sweat flying. 8K moody music."
Prompt 2: "Close-up of steaming ramen bowl on wood counter. Cinematic lighting, depth of field, chopsticks lift noodles slowly."
Prompt 3: "Stylized video of woman walking through Tokyo at night. Neon lights, shallow focus, dreamlike and modern."
Make each clip 5-10 seconds. Polish with background music. Upload to Google Drive with zero branding.
Now you've got a portfolio that proves you know what you're doing.
The Cold DM That Actually Works
Don't lead with the tech. Lead with results.
Message agency owners on Instagram (they're getting cold emails all day, but personal DMs? That's different): "Hey, I know you have [brand name] as a client. I just made a video for them. Do you mind if I send it to you to see what you think?"
Get them to opt in to being pitched. Way more effective than just blasting them.
Once they respond, send your Google Drive link and follow up until they tell you to stop.
Send this to 20 agency owners. You'll get responses from 20-30%. One will ask for pricing. One will ask how you did it. Most will say no thanks.
That's fine. You only need one to say yes.
The Recurring Revenue Blueprint
One-time payments are good. Monthly recurring revenue is better.
Create a simple offer: "$500 per month for four custom videos. No shoot days, no gear, just cinematic content delivered to your inbox."
Who buys this?
Influencers who need constant content but hate filming
Small businesses wanting to look high-end online
Agencies offering white-labeled content to their clients
Sign five clients at $500 monthly. That's $2,500 for a few days of work. All from a tool that costs $250 monthly.
The beautiful part? Once you know what works, you reuse prompt structures across industries. Build templates for chiropractors. Copy the landing page for coffee shops. Rinse and repeat.
If You Hate Dealing With Clients
Not everyone wants to manage relationships and revisions. Here's how to make money without talking to anyone:
Prompt Packs: Bundle 10 ready-to-use prompts for specific niches. Show example videos. Sell on Gumroad for $29.
Stock Footage: Generate hyper-specific clips and upload to Pond5 or Adobe Stock. "Barista pulling espresso in moody cafe lighting" sells better than generic coffee footage.
Courses: Teach others how to use Veo. Record your screen while learning. Launch a micro-course for $49.
The gold rush is happening. People want to learn this stuff. Get ahead by teaching it.
If I Had to Start Over Tomorrow
Gun to my head, only $250 to work with, here's exactly what I'd do:
Buy Veo access ($125 for first three months)
Generate three killer demos using prompts from Sora's explore page
Cold DM 30 people (15 agencies, 15 small brands)
Follow up relentlessly and offer test videos for $100
Package into monthly offers once I land 2-3 paid videos
No audience needed. No social media. No camera equipment.
Just ideas, prompts, and execution.
The Window Is Closing
So yeah, right now, you have basically zero competition and everyone's still shocked by this technology.
But I am telling you, in six months, people won't be shocked anymore. You'll have all kinds of competitors flooding in.
The early movers always win these races. Be an early mover.
Veo is the tool. Your offer is the product.
Start with one demo. Send one DM. Land one paid video.
That's your case study. That's your track record. That's your entry into a market that's about to explode.
Everything you need to know is right here.
I promise you this: someone reading this email will be making $5,000 monthly from Veo by Christmas.
The question is whether that someone is you.
Let's get after it.
I share deep dives on business ideas and complete playbooks three times a week on YouTube and every podcast platform. While everyone else is chasing the same oversaturated opportunities, I'm digging up hidden goldmines for you.
And if you want some personalized advice from me, check out my community where you can ask me as many questions as you want for only $99/month via video call or Slack DMs. Here is a link to an AMA from a couple weeks back (WARNING: IT IS REALLY REALLY GOOD AND PACKED WITH GOOD STUFF!) if you want to see how they usually go, and here’s a link to the community itself. We’d love to have you!
How'd I Do Today? |
Thanks for reading!
-Chris Koerner
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